Facilitator Tips

Idea generation is not a race!

Specific ideas have a much higher chance of becoming reality than vague ones. You can involve the resource group in giving you just enough detail in each idea to make them specific and clear. View post

Tap into the power of "Yes, And"

Go beyond the rules for “How to Make a List” to keep judgment in check. Apply the “Yes, And” improv technique as an energizer to encourage building on ideas rather than evaluating them. View post

Troubleshoot your best ideas!

Take time to troubleshoot and you will develop even more effective campaigns. Here’s how troubleshooting enhances the persuasive campaigns you develop (and gets the agent even more excited to take it to the client!) View post